Have you wondered if we always get an Apple sticker within the box when buying an Apple product? What is the purpose of the Apple sticker? Why does Apple give these stickers to us? I was very much curious to find it out.
When I found out, it was an intelligent move of Apple that they always give a sticker whenever you buy an Apple product. Most people don’t make use of it. So we will know about the purpose of the Apple sticker and its usage. Let’s know!
Why do Apple products come with stickers?
Many people stick the sticker on their cars, school bags, and office laptops. It shows you have an Apple product, whether an iMac: iPad, iPhone, or any Apple product. So when people do not use an Apple product, they see it looks fantastic. Here are some reasons you may know:
Brand Promotion: When customers use these stickers on their belongings, it becomes a form of free advertising for Apple. This allows the Apple brand to be visible in more places and potentially attract new customers.
Brand Affinity: Stickers also help build brand affinity. They help create a sense of identity and belonging among Apple product users. This enhances the user’s sense of community and can increase brand loyalty.
Apple’s “Cool” Factor: Apple has always marketed itself as a cool, chic, and premium brand. The minimalist design of their logo and products extends to their stickers, which are simple and stylish. The stickers are a trendy accessory that adds to Apple’s “cool” factor.
Tradition: Lastly, it has become a bit of a tradition. Apple has been including stickers with their products for a long time, and continuing to do so helps maintain a sense of continuity and consistency in their product packaging.
So Apple’s smart business marketing strategy, genuinely iMac, attracts people who don’t use Apple products. Generally, when people see more people on, one of them having it on the back of the car excites them. There must be something exciting about this Apple production where everybody is showing it off. I have this sticker, which shows that you have an Apple product.
All Apple products are distributed with Apple stickers included in the box. Apple stickers have always been easy for Apple’s loyal customer base to express their support for its products and message. While some people may think their reliable fan base is something recent, people’s loyalty to the company has been consistent since the release of the first Macintosh in 1984.
In the 1990s, Apple was on the verge of bankruptcy, so loyal Apple customers hung around the Mac section of nearby Apple stores to convince other shoppers to buy them. At this time, word of mouth became the company’s most significant marketing strategy.
Apple began pushing this idea by introducing Apple stickers as a genuine way for their loyal customers to express their love for the company’s products through word of mouth. Apple realized this would give them an advantage over other companies like Microsoft and Google because their fans were wholly devoted to their products.
The stickers allowed people to display the brand publicly and were the easiest way for Apple to strengthen its loyal fan base. During those years, IBM was taking over the computer room, and the stickers indicated that you could support Apple, even though they were a much smaller company than IBM.
People primarily loved Apple because of its approach to encouraging others to be themselves and personalize their products to represent their personalities compared to back then.
What is the use of Apple stickers in iPhone boxes?
Nowadays, Apple customers look at their stickers as collectibles. Every time I purchase an Apple product, I save the stickers so that later I’ll have every single sticker in this box. You can use it on your favorite gadgets or places people give attention to frequently. I suggest someplace for you:
- Refrigerator, Micro oven, Tv, Laptop, Smartphone.
- Car’s backside, chair’s backside, bookshelf, window, door, coffee cup, switchboard, mirror, handy bag, moneybag, etc.
How much are Apple stickers worth?
If you have no Apple products, don’t feel sad because many Apple stickers are available online at low prices. The minimum good quality sticker is 2-5$. You can check on Amazon or Esty for good-quality stickers at a low price.
Learn more:
Can You Upload Your Brain To A Computer?
References:
“Consolidated Financial Statements for Q4 FY21”. Apple Inc.
“Apple Retail Store – Store List.” Apple.
Certificate of Amendment of Articles of Incorporation, California Secretary of State.
